Sitzema

Sitzema Financial was recommended to us by a previous client. They asked us for Brand Identity and a Website. We think the Identity turned out great!

Here are a few notes we put in the brand standards:

Logo: We sought to pull out Sitzema’s desire to care for and support their clients for the logo. They help them with industry expertise and focus on client care. In the heart of the logo is an “S” at a 45-degree angle. This is a reference to their name — Sitzema. It is supported on either side, with brackets representing both industry expertise and client care.

Color: The Sitzema Financial color system was inspired by a “down-to-earth personality and a mission to help families and individuals find financial prosperity.”

Tagline: Sitzema Financial aims to help families understand the truth about how money works so they can make the best decisions. They pair strategic plans with superior financial products to help people achieve their desired outcome — financial freedom.